Field sales CRM for medical and aesthetic distributors
Your reps log every clinic visit and order on their phone, even without signal. You see who went where and what sold the same day, not in Monday’s Excel.
Up to 10 users. We load your products and customers.
- 150 reps at once in a load test, no server errors
- 0 critical or high findings in an external penetration test
- Backed up every hour, one backup restored and checked every night
- iPhone, iPad and web
What most distributors run on today
Visits reported in a WhatsApp group. Nobody can find last month's.
Orders written at the clinic, then typed again at the office.
Reps promise stock that is already gone.
The weekly report is an Excel file someone builds by hand.
One app for the rep, the manager and the owner
On the rep's phone
The Today screen shows which doctors are due next and how much of the day's plan is done. No signal at the hospital? Accounts, planner, visits and orders open from the phone and sync when the rep is back online. Samples and orders from the visit, with stock levels shown before the rep promises anything.
For the manager
The day's route for each rep, recorded only during working hours and only with the rep's consent. Every visit records where it was logged. If it is outside the account's radius (200 m, adjustable), the manager sees it on the rep's route. Cycle plans per rep, imported from Excel.
For the owner
Coverage, unvisited accounts, visits, orders and targets on one dashboard, each exportable to Excel. Reach and frequency, calculated the way your company defines them.
What it replaces
A WhatsApp group and Excel
Spreadsheets plus WhatsApp is the most common way distributors run, and it leaves you blind on expiry, credit limits, margin floors and audit trail.
Amoura vs spreadsheetsA general CRM like Zoho
A CRM manages contacts, reps and pipeline, then hands off at the sale. Zoho One and Odoo cover stock and invoicing, but visit planning is only partial.
See the comparisonVeeva or IQVIA OCE
Veeva covers the field work but leaves stock and invoicing to an ERP. Amoura includes all of it in one product.
Amoura vs Veeva Vault CRMAlso included
Clinic ordering portal
Clinics get a self-service portal with your full catalog, cart, credit-aware checkout, order tracking and downloadable invoices.
Solutions by verticalBatch and expiry stock (FEFO)
Batch and lot tracking with expiry, FEFO and multi-warehouse stock status, so the first to expire ships first.
Dermal filler expiry & FEFOVAT invoicing and finance
Invoices with your TRN and VAT are raised from what was delivered, and every invoice, payment and bill posts to a double-entry ledger. Your accountant gets their own login.
UAE VAT & TRN invoicingWhatsApp inbox and campaigns
Every chat sits in one inbox and goes to the right person, and campaigns show who received, read and replied.
See ConnectAI that does not make up numbers
A one-page brief on each account before the visit. Manager reports where every figure is calculated from your data and the AI only writes the summary.
Explore the pharma CRMHow the 30-day trial works
Day 1
We load your products, customers and reps.
First week
We train the team, in person where it helps.
Day 30
You decide.
AED 300
per user per month, excl. VAT
- Minimum 5 users
- Setup from AED 5,000
- Pay monthly. Stop any time.
Security and backups
An external penetration test of the live app in October 2026 found no critical or high issues. Every night one backup is restored into a clean database and checked against the live one.
The fine print
Questions worth asking before you start.
What is Amoura?+
Amoura is a field sales CRM for medical and aesthetic distributors in the GCC. Reps plan and log clinic visits and take orders on their phone, even without signal. Managers see visits, orders and targets on one dashboard. It also includes a clinic ordering portal, batch and expiry (FEFO) stock and UAE VAT invoicing with TRN. It is built for distributors of aesthetics, pharma, medical devices, dental and veterinary goods.
Does it work offline?+
Yes, for accounts, planner, visits, orders and samples. Everything syncs when the phone is back online.
How much does Amoura cost?+
AED 300 per user per month, excl. VAT. Every user costs the same whatever the team size, with a minimum of 5 users. Clinic portal users are free and unlimited, AI is included, and there is a 30-day free trial for up to 10 users. Setup is a one-time fee from AED 5,000, excl. VAT.
Can we import our data from Excel?+
Send us your accounts, cycle plans and visit history in Excel, including OCE exports. We map the columns and import them, and reps start with their own doctors already loaded.
Is Amoura only for aesthetic distributors?+
No. Amoura is built for medical & health distribution broadly. The same engine handles aesthetics, pharmaceuticals, medical devices, dental and veterinary goods, because they share the same needs: batch/lot and expiry (FEFO), VAT/TRN invoicing, credit-aware B2B ordering and field-rep selling. We lead with aesthetics today because that's where it proves out fastest.
Is there an Android app?+
The native app is for iPhone and iPad. On Android, reps use Amoura in the browser.
Does Amoura handle UAE VAT and TRN-compliant invoices?+
Yes. Amoura raises VAT/TRN-compliant invoices automatically when an order is marked delivered, from the lines on that order. It also handles payments, credit limits, credit notes and returns with restock in the same system.
Can clinics order directly?+
Yes. Clinics get a self-service portal with your full catalog, cart, credit-aware checkout, order tracking and downloadable invoices. Orders go straight into your approval and warehouse pipeline, with nothing re-keyed.
Try it with your own team before you pay.
30-day free trial. Up to 10 users, with your own products and customers. We do the setup.